All You Need to Know About Trackur
Trackur is an online reputation monitoring tool designed to assist you in tracking what is said about you on the internet. Trackur scans hundreds of millions of web pages--including news, blogs, video, images, and forums--and lets you know if it discovers anything that matches the keywords that interest you.
Using sophisticated monitoring and filtering techology, Trackur is your reputation guardian. It does the heavy-lifting for you--scanning the web for any mention of your name, brands, and products--so you don't have to.
Built by Online Reputation Guru Andy Beal
Trackur was created by online reputation management expert Andy Beal. The coauthor of Radically Transparent--the only book available on online reputation management--Andy Beal is known around the world as the go-to-guy for reputation building, managing, and monitoring.
Frustrated that existing online reputation monitoring tools were either too complex or too expensive, Andy decided to create Trackur. His goal was fullfilled with the February 2008 launch of the industry's easiest, accurate, and affordable reputation tracking solution.
Trackur in the news
Trackur is receiving rave reviews from the media.
 |
"...third party services like Trackur will continue to present themselves at the intersection of time and resources as the alternative to the necessity of weighing opportunity costs of a DIY approach." |
 |
"Trackur is a tool for monitoring your online reputation that scours blogs, news sites, images, and videos so you can track buzz about your name, company brands, industry trends, products, or news about your competitor. The service continually monitors nearly all of social media, including blogs, videos, images, bookmarks, and even Twitter...Before, at $88/month, we wondered if Trackur did enough to make the service worth it, but today, Trackur's Standard service is available for only $18/month, so the answer to that earlier question is now "YES."
|
 |
"Andy Beal, who specializes in online reputation management, has launched a site called Trackur that enables you to set up monitoring across a variety of sites on a set of keywords at a much lower price than reputation management firms generally charge...If you don’t want the hassle of setting up something manually and creating custom reports, it may be worthwhile."
|
 |
"There are of course free tools that you to monitor the blogosphere (including Google’s News Alerts and Technorati’s Watch Lists) but Trackur is a much more integrated package that is sure to appeal to a higher end user...for those looking for a more feature rich package Trackur will be a real option."
|
 |
"...Trackur is a 2.0 reputation management system. It has all the bells and whistles of Google Alerts but with a snazzy ajaxed out interface and features like sharing...Its vital to a company to not only know when someone else is talking about you but also being the first person to respond in comments."
|
 |
"It's also aimed at PR firms that want to add online reputation monitoring to their existing "clipping" services...for small businesses, Trackur is essentially reputation insurance."
|
 |
"The service is like Google Alerts on steroids. While Google Alerts helps you find citations, that's it. This site takes it a step beyond that. Once you find citations, you are able to do store and manage, track, bookmark and in general organize your results." |