We wish you all a very  Merry Christmas and may the New Year bring you an awesome reputation!

It’s back!

Yep, it’s that time of year where we go absolutely bonkers and giveaway some amazing Apple stuff with annual Trackur plans. This year, the promotion is bigger and better, so let’s get right to it!

First, every annual Trackur plan is available at 12 months for the price of 11.

In addition, we’re giving away some very cool Apple products with ALL annual plans:

• Basic Plan – Free iPod Shuffle
• Plus Plan – Free iPad Mini
• Premium Plan – Free iPad 4th Generation
• Ultimate Plan – Free iPad 4th Generation AND a Free iPad Mini AND a Free iPod Shuffle!

The better the Trackur plan, the more awesome social media monitoring features you unlock, and the more free stuff you get. Keep the schwag for yourself, give it to your employees, raffle it off, pass it on in a contest for your own clients. You get up to $900 in Apple products, AND 12 months for the price of 11. All Apple products are the very latest generation, non-engraved, and will be shipped to your door before Christmas!

Interested? Fill out the form below and we’ll send you further details.

This promotion has now finished. If you would like to inquire about our current annual promotions, please contact us.

Count Trackula is back in the last show of the Halloween season.

In this episode of the The Lite Bite Show, Count Trackula plays a game of “Werewolf or Vampire” where he looks at internet marketers and tries to guess if they would be a werewolf or vampire.

It’s all done with tongue in cheek—well, it was tongue in cheek, until Count Trackula bit his own tongue!

With thanks to the following friends of Trackur for (hopefully) seeing the funny side!

• Matt Siltala
• Lisa Barone
• David Wallace
• Chris Winfield
• Michael Gray
• Rae Hoffman
• Mike Grehan
• Matt Cutts
• Jill Whalen
• Brian Clark
• Mel Carson
• Bryan Eisenberg
• Dave Snyder

And additional thanks and photo credit to:

• JD Lasica
• Liana “Li” Evans
• Michael Dorausch

Uh oh, it’s getting closer to Halloween, and Count Trackula is back with another episode of The Late Bite Show.

In this episode, Count Trackula looks at the Top 10 Reasons Why Your Customers Think Your Company Is a Bunch of Vampires! 

Can you recognize any of the top ten reasons in some of the companies you do business with?

Count Trackula is hoping to get his show syndicated on the Oprah Winfrey Network (she’s a vampire you know), so please Tweet, Like, and share. Thanks!

Well, we were warned that Count Trackula might make a return this halloween, and it appears he’s making good on that promise. Unlike last year–where he took over the Trackur web site–this year the cheeky vampire has his own TV show!

In episode one, Count Trackula takes a look at the scariest mascots in internet marketing:

With thanks to our friends at SEOmoz, Avalaunch Media, and BlueGlass.

Tune in next week for new episodes of The Late Bite Show!

This two minute movie trailer will scare the pants off you!

One of the things that has kept Trackur as one of the leaders of the social media monitoring pack, is our amazing value for money. Trackur offers the most features, the easiest interface, and the broadest coverage, for the lowest price.

If you guessed that this is a set-up for a price increase, then you’d be right, but before anyone freaks out: all existing customers will remain at their current monthly price.

If you look at some of the amazing features we’ve added over the past few years, I hope you’ll agree that Trackur has increased in value tremendously. In order for us to continue to add new features and functionality, we’re announcing a modest (just 13% average) price increase, effective November 1st.

• Basic plan – $27 a month
• Plus plan – $97 a month
• Premium plan – $197 a month (no increase)
• Ultimate plan – $447 a month

As I mentioned, these price increases do not effect existing customers. So, here’s the good news. Sign up for any of our plans before the November 1st price increase, and you will always pay our current pricing for the length of your subscription!

The increase was not something we’ve taken lightly. In the past year alone, we’ve updated the interface, added new sources to monitor, provided automated sentiment analysis and significantly sped up the dashboard. The modest price increase will allow us to provide you with even more updates and upgrades–some we’ll be announcing very soon.

If you have any questions about the price increase, please leave a comment, send us an email, or head over to our help desk.

Remember, no new increases for existing customers, so sign up for Trackur before November 1st!

Happy tracking!

Andy Beal

P.S. Now would be a great time to prepay for an annual plan and get either 12 months for the price of 10, or a free iPad 3!

I know I tend to get excited about all of Trackur’s updates, but this one is pretty sweet–especially if you are a software developer.

After building and using our own automated sentiment analysis algorithm, we’ve decided to make it available for anyone else that’s in need of an affordable solution. So, today we are announcing the new Trackur API for sentiment analysis and influence scores.

First, some background. We had looked at a number of third-party sentiment API vendors, but they all fell into two categories:

• They sucked–some were really bad and couldn’t calculate sentiment with any degree of accuracy.
• They were super expensive–thousands of dollars per month just to get started.

So, we said, “screw it! Let’s just build our own automated sentiment analysis algo.” So we did.

Then, we said, “hey, let’s share this as an affordable API for anyone else that needs it!”

And so, today we’re offering our automated sentiment analysis combined with our influence metric we call InfluenceRank. Yep, give us any URL, your keyword of interest, and we’ll tell you the sentiment of the document and how influential it is. And, it doesn’t have to be a news item–it can be any URL!

The new Trackur Sentiment & Influence API is available today and is perfect for any software developer that wants to add sentiment and influence to their existing software, dashboard, or service.

Interested? Contact us for further details and pricing.

It’s back!

A couple times each year, we like to go crazy and make it practically impossible not to sign up for Trackur. We’re doing it again, this time giving away a free iPad 3 with annual plans, at the Plus level and up!

Here’s what we’re offering:

• Free iPad 3 – with an annual Plus plan at just $1056 a year.
• Free iPad 3 and 12 months for the price of 11 – with our annual Premium plan at just $2,167 a year.
• Free iPad 3 and 12 months for the price of 10 – with our annual Ultimate plan at just $3,770 a year.

Give that some thought. For $1056 you get Trackur’s awesome social media monitoring, influence metrics, and automated sentiment analysis AND a $500 iPad for just over a thousand bucks!

The above offer is open to all existing customers as well. If you’re on a monthly plan, just convert to an annual plan. Already on an annual plan? No problem! Extend it by one more year, and you get the same offer!

So what are you waiting for?

Drop us an email to help@trackur.com and claim your great deal. But hurry, the offer is good only until September 21st!

Rules: Open to those 18 or older. You must prepay for an annual Plus, Premium, or Ultimate plan by check or wire transfer. Open to overseas customers, but we reserve the right to modify the deal based on the cost of the iPad in your country. Payments must be received by September 30th to qualify. 

Our recent update may have been mostly for back-end speed and efficiency, but it’s also allowed us to add some much requested new features.

Today, we’re happy to announce the following:

1. We’ve added InfluenceRank scores to the CSV download. Now you can see just how influential each author is, right in your Excel reports!
2. We’ve improved the Sentiment scores in the CSV files too. Prior today, they would only show if you have pulled up the results in your dashboard. Now they are included regardless.
3. This next one is for our awesome API customers. We’ve added InfluenceRank scores and Sentiment scores to our API output. Now you’ll see the InfluenceRank scores (out of 100) and the Sentiment score. For sentiment, you’ll see both positive and negative numbers returned, so you can fine-tune your own sentiment scoring to a more granular level than just “negative” or “positive. We’ve updated the output at the bottom of our API documentation.

Alright, that’s all for today folks. We’re off to see what other awesome features we can add for you!